Challenge
Airbiquity is a pioneer in automotive telematics and global leader in connected vehicle service delivery. They asked us to design a white-label, intelligent vehicle mobile app proof of concept (POC) that would provide continual collection and analysis of vehicle diagnostic and driving behavior data. These include ecology scores, safety ratings, automobile health, geofencing, car locator, smart locations and multiple user authentication. The POC would be pitched to the top auto manufacturers, starting with Chrysler.
Solution
Research and analysis was performed with similar products on the market including Automatic and Metromile. Using these products first hand gave us a baseline and allowed us to see what worked well and what didn’t. We worked closely with the Airbiquity product team to ensure that the interaction and technology was aligned to each use case specified.
Outcome
Our work helped Airbiquity sell the concept to car manufacturers, then later, building of the product. Their underlying over-the-air technology was recognized across the industry in 2017.